Advocate for athlete welfare where every athlete is provided a safe and positive environment free of sexual abuse, bullying and harassment.

Our Vision

Our vision is a society in which….

  • coach-athlete sexual abuse and other forms of misconduct does not  occur and, when it does, is immediately and effectively addressed
  • victims of coach-athlete  misconduct have a place they can go to for support and good information
  • coaches engaging in sexual misconduct are banned from coaching athletes at any level
  • the public is inspired by and knowledgeable about athletes who fight to remedy coach-athlete misconduct
  • all sport organizations have effective policies and procedures governing coach-athlete sexual and other misconduct
  • every state has effective laws dealing with coach-athlete sexual misconduct

We Value

  • Coaches, parents, athletes, organization leaders and legislators working to eliminate inappropriate coach behaviors
  • Strength of abused athletes in every sport and of every age, color, national origin, physical disability, race, religion and sexual orientation who seek help in dealing with this issue
  • Strategic alliances with counselors, experts other organizations dealing with this issue
  • Volunteers, contributors and staff who provide productive, expert and passionate support

Our Strategies

  1. Encourage efforts by national sports organizations to develop online and other educational materials for parents, coaches and athletes on the issue of athlete welfare and safety
  2. Develop models and advocate for the adoption of coach codes of conduct and sports organization policies prohibiting professional misconduct
  3. Monitor and publish the results of surveys indicating the progress of sports organization regarding the adoption of coach-athlete misconduct policies and procedures
  4. Ensure that open amateur sports athletes have an effective appeal process in the event their local sports organizations are not capable of fair adjudication
  5. Monitor misconduct cases to ensure that guilty offending coaches are banned from continued work with athletes in other clubs and athletic organizations act sensitively and responsibly in handling athlete complaints
  6. Direct abused athletes to places where they can obtain professional help in dealing with psychological and other mental health issues
  7. Act as a clearinghouse to help parents and athletes find the resources they need to deal with their particular situations
  8. Sustain a social media initiative to connect concerned and/or abused athletes with Safe4Athletes advisers for the purpose of promoting policy advocacy and availability of referral services.

Goals and Objectives


To advocate for the adoption of athlete welfare and safety policies and laws that effectively address sports  leader-athlete sexual abuse and other misconduct.


  1. To cause the adoption of S4A model coach-athlete welfare and safety policies and procedures by at least 250 sport organizations per year.
  2. To issue an annual report on the national sports governance organizations that require their members to have policies prohibiting coach-athlete sexual and other misconduct.
  3. Upon request, provide expert speakers to legislative and sports governance bodies considering the adoption of laws or policies prohibiting sports leader-athlete sexual misconduct.


To develop educated coaches, sports organization staff, athletes, parents  and volunteers committed to preventing and addressing coach-athlete sexual abuse and other forms of misconduct.


  1. To establish the most comprehensive national resource clearinghouse on coach-athlete sexual and other misconduct laws, policies and procedures and related information.
  2. To generate 30MM print and electronic media impressions on the issue of coach-athlete sexual and other misconduct.
  3. To generate 100,000 unique user visits per month to the resource center.
  4. To provide speakers to 100% of the organizations requesting presentations on the issue of coach-athlete sexual and other misconduct. 


To assist athletes affected by coach-athlete sexual abuse and other misconduct to access counseling and receive fair adjudication.


  1. To satisfactorily serve  all athletes  (as determined by questionnaire) victimized by coach-athlete sexual misconduct and seeking Safe4Athletes assistance, by directing them to partner sport and professional experts qualified to deal with their physical and mental health needs.
  2. To assist abused athletes in obtaining justice with regard coach-athlete sexual and other misconduct


Acquire the resources necessary to achieve organizational objectives.


  1. To initiate the Project with gifts and grants totaling 50,000 in year one, $300,000 in year two and $400,000 in year three.
  2. To maintain, diversify and grow revenues to obtain $500,000 in annual gifts by 2015 from individuals, foundations, corporations, and events.
  3. To have 100% of the Board of Directors annually contribute according to their means.


Manage internal resources in a cost effective manner to ensure service quality and the public’s trust


  1. To manage finances in an exemplary manner as determined by annual independent audit.
  2. To install state-of-art accounting and database technology to manage finances and information.
  3. Establish and monitor board structure and function to maximize fundraising and oversight
  4. Create and successfully implement a 5-year staffing plan
  5. Obtain free office space 
  6. Spend no more than 20% of operating budget on administrative expenses
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Every athlete deserves a safe and positive sports environment. SPEAK UP if the way you are being treated feels wrong. 
If you need advice in sorting through a situation or concern. SAFE4ATHLETES is here to help.

Safe4Athletes: PO Box 650, Santa Monica, CA 90406 - Tax ID-46-2290559